Bye-bye sugar.
Hello desi gud.
Healthy Hunger jaggery is simply sugarcane juice, slow-boiled and set — unrefined, sulphur-free* and full of that rich, caramel taste.
Sugar vs Gud — who wins?
Six simple rounds. Watch who takes the trophy 🏆
What’s inside 100 g?
The minerals that stay in jaggery because it isn’t refined
Jaggery values from our pack’s nutrition table. White sugar values are typical published values for refined sugar.
Switch to jaggery powder. Use it just like sugar.
Free-flowing Healthy Hunger jaggery powder dissolves easily — spoon it into chai, coffee, milk, sweets and baking the way you’d use sugar.
How our jaggery is made
A simple, traditional process — no bleaching, no refining.
Fresh sugarcane
Mature cane is harvested and brought in fresh.
Sourced from farmsJuice extraction
The cane is crushed and the juice is strained to remove fibre and impurities.
FilteredSlow boiling
Juice is boiled in open pans until it thickens into golden jaggery.
Traditional methodSet & shaped
It’s cooled and shaped into blocks and cubes, or ground into powder.
Cubes · Powder · BlocksChecked & packed
Every batch is quality-checked and sealed in food-grade packs.
FSSAI · ISO 22000 · FSSC 22000Made in a hygienic, certified facility
Our jaggery is processed and packed under certified food-safety systems, so what reaches your kitchen is clean, safe and consistent.
- ✓FSSAI licensed
- ✓ISO 22000:2018 certified
- ✓FSSC 22000 certified
- ✓Food-grade, sealed packs
- ✓Batch-coded & traceable
- ✓Quality-checked every batch
How much sugar could your family swap?
If every spoon of sugar in your chai became one Healthy Hunger jaggery cube…
Easy jaggery recipes
Simple desi recipes using Healthy Hunger jaggery cubes and powder.
Gud wali chai
Classic masala chai, sweetened with jaggery instead of sugar.
See recipe
You need
- 1 cup water, 1 cup milk
- 2 tsp tea leaves
- 1 small piece ginger, 2 crushed elaichi
- 2–3 Healthy Hunger jaggery cubes
Steps
- Boil water with ginger, elaichi and tea leaves for 2 minutes.
- Add milk and bring to a boil.
- Switch off the flame, then add jaggery and stir till it melts.
- Strain and serve hot. (Adding gud off the flame stops the milk from splitting.)
Til gud laddoo
The winter favourite — sesame and jaggery bites.
See recipe
You need
- 1 cup white sesame (til)
- ¾ cup Healthy Hunger jaggery powder
- 1 tsp ghee
- ¼ tsp elaichi powder
Steps
- Dry-roast sesame till golden. Keep aside.
- Melt ghee and jaggery on low flame until it bubbles.
- Mix in sesame and elaichi, switch off the flame.
- Grease palms and shape into small laddoos while warm.
Gur ki kheer
Creamy rice kheer with a lovely caramel colour.
See recipe
You need
- 1 litre milk
- ¼ cup rice, washed
- ½ cup Healthy Hunger jaggery powder
- Chopped nuts and elaichi
Steps
- Cook rice in milk on low flame, stirring, till soft and thick.
- Switch off the flame and let it cool for 5 minutes.
- Stir in jaggery powder till it dissolves.
- Top with nuts and elaichi. Serve warm or chilled.
Gud wale meethe pude
Soft, sweet pancakes — a quick evening snack kids love.
See recipe
You need
- 1 cup wheat flour
- ½ cup Healthy Hunger jaggery powder
- 1 cup water
- Pinch of saunf, a little ghee
Steps
- Dissolve jaggery in water.
- Whisk in flour and saunf to a smooth batter.
- Pour a ladle on a hot greased tawa and spread lightly.
- Cook both sides till golden brown.
Pink salt from the mountains 🏔️
Pink salt is rock salt — mined from ancient salt deposits deep inside the mountains. Its pretty pink colour comes from tiny amounts of natural minerals. Known in Indian kitchens as sendha namak, it’s the salt families use during vrat.
Shop Pink Salt →
Pink salt vs regular table salt
Mined from the earth, not made from sea water in big factories.
Simply cleaned and crushed — table salt is heavily refined.
Has tiny amounts of minerals like potassium, magnesium and calcium — that’s what makes it pink.
Sendha namak is the traditional salt for fasting recipes.
Pink salt recipes
Pink salt fruit chaat
A tangy, colourful fruit bowl.
See recipe
You need
- Mixed fruits — apple, banana, papaya, pomegranate
- ½ tsp Healthy Hunger pink salt
- ¼ tsp roasted jeera powder
- Squeeze of lemon
Steps
- Chop the fruits into bite-sized pieces.
- Sprinkle pink salt, jeera and lemon.
- Toss gently and serve straight away.
Sabudana khichdi
The classic vrat (fasting) favourite.
See recipe
You need
- 1 cup sabudana, soaked overnight
- ½ cup roasted peanuts, crushed
- 1 boiled potato, cubed
- Pink salt to taste, green chilli, jeera, ghee
Steps
- Heat ghee, add jeera and chilli.
- Add potato and cook for a minute.
- Add sabudana, peanuts and pink salt; stir on low flame till sabudana turns clear.
- Finish with lemon and coriander.
Nimbu shikanji
A cooling summer lemonade with a salty kick.
See recipe
You need
- 1 lemon
- 1 glass chilled water
- 2 tsp Healthy Hunger jaggery powder
- Pinch of pink salt, roasted jeera, mint
Steps
- Mix jaggery powder in a little water till dissolved.
- Add lemon juice, pink salt and jeera.
- Top up with chilled water and mint. Stir and enjoy!
Roasted pink salt makhana
A crunchy, guilt-free snack.
See recipe
You need
- 2 cups makhana (fox nuts)
- 1 tsp ghee
- ½ tsp Healthy Hunger pink salt
- Pinch of black pepper
Steps
- Roast makhana in ghee on low flame till crunchy (5–6 minutes).
- Sprinkle pink salt and pepper.
- Toss and cool before storing in an airtight jar.
Find your jaggery
All Healthy Hunger products
Start your sugar swap today
Begin with your morning chai — one cube or one spoon of jaggery powder at a time.
Shop Healthy Hunger →*Sulphur-free as stated on our Classic jaggery powder pack. Jaggery is a natural sweetener and still contains sugar — please enjoy it in moderation. Mineral values are per 100 g as printed on our pack. This information is not medical advice; see our Disclaimer.